Vicious Brewing CO. Visual Identity
Branding: Strategy, Visual Identity, Verbal Universe, Graphic Design.
Vicious Brewery CO. is a Belgian based beer brewery that promotes divergent culture, a brand with cosmopolitan tastes and a multicultural essence.
Early in 2022 Vicious Brewing CO. approached me for a rebrand, they were looking for an improved logo design, identity design, and packaging. The identity and packaging I created for them features bold, colourful, and iconic designs. The logo represents a devil, a great fit since the Belgian Soccer mascot is a Devil. And it is also linked to their brand ideas, which is trying to be divergent.
